WEDO is looking to expand the reach of its #ChooseWOMEN campaign by adding women-owned businesses to its #ChooseWOMEN company directory. Through the WEDO Certification Program, your business will gain access to an expansive consumer base, increase sales and loyalty, connect with other women-led companies and contribute to a global movement empowering women in business. This initiative will have long-term effectiveness in elevating women entrepreneurs by supporting their businesses on a strategic and localized level worldwide.

#ChooseWOMEN invites buyers globally to access the #ChooseWOMEN directory of WEDO certified businesses and support women-owned businesses and social causes on the first Wednesday after Thanksgiving (Women Wednesday) every year—similar to Black Friday, Small Business Saturday and Cyber Monday.

Businesses eligible for WEDO certification must be 51% owned by women or led by a female CEO.

We welcome business of all sizes and specialties to apply for certification and join our movement to empower women in business and alleviate poverty worldwide!